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You put in the hard work to become an expert in your field.
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Tips for growing an engaged audience online + building income streams that feel good to you.

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Read the Latest
#120: 20 Tips for Staying Motivated on the Road to Mediavine
This week, I'm pulling from the archives of an office hour recording that I did in late 2022 for my SEO Made Simple students. Once a month, I do a one-hour live call for students where I answer their questions, demonstrate how to do things, share SEO news, and more....
#119: How to Become a Trustworthy Source of Health Information Online
If you’ve been paying attention to the last few rounds of Google updates and announcements, you may have noticed a huge emphasis on this concept of EEAT (experience, expertise, authoritativeness, and trustworthiness). And within this concept of EEAT, Google repeatedly...
#118: Impacts of the March 2023 Core Update on Health & Food Blogs
As you may or may not know, Google recently rolled out the March 2023 Core Algorithm Update. Like all Google algorithm updates, this was designed to improve the quality of the search results and rank the most helpful content possible. But no one really knows what’s...
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